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Вопрос		Ответ
a web which publishes regular informations, etc related to a particular business начать обучение		a company blog
a form of direct marketing which uses electronic mail or communicating commercial messages начать обучение		email marketing
using webs like fb as marketing tools начать обучение		social media marketing
advertising product on large, outdoor posters начать обучение		billboard advertising
an internet adv model in which advertisers pay only when sbd clicks on their ad начать обучение		pay-per-click advertising
getting internet users to market a product on their own by telling their friends начать обучение		viral marketing
trying to sell to somebody on the phone who is not expecting contact from you начать обучение		cold calling
using special strategies to get high-ranking position in search engines начать обучение		search engine optimization (SEO)
recommendations by satisfied customers to potential customers начать обучение		word of mouth
obnoxious marketing, unepected/unwanted one начать обучение		intrusive marketing
the blending of different distribution and promotional channels начать обучение		multi channel marketing
a technique based on client relationships and customer loyalty начать обучение		CRM - customer relationship marketing
polecenia firmy od klienta do klienta начать обучение		word of mouth refferal
directing marketing acticvities towards начать обучение		targeting customers
keep customers to come back начать обучение		build customer loyalty
the segment of the market that a company is focusing on начать обучение		niche
potential clients? начать обучение		prospects
widoczność начать обучение		visibility
generowanie zainteresowania, nowych klientów начать обучение		generating leads
zwiększyć widoczność firmy начать обучение		to gain more exposure
wskaźnik rentowności stosowany w celu zmierzenia efektywności działania przedsiębiorstwa начать обучение		ROI - return of investment
program lojalnościowy начать обучение		loyalty schemes
oferta ograniczona czasowo начать обучение		limited time offers
zniżka sezonowa начать обучение		seasonal discounts
konkurs начать обучение		contests
przypominanie o sobie, update начать обучение		regular free information
newsletter, blog. Nie spam. начать обучение		premission assets
czynnik kluczowy начать обучение		key factors
docieranie do klientów начать обучение		reaching customers
faza wdrażania, the first stage in the product life cycle начать обучение		introductory phase
strategia cenowa начать обучение		pricing model
4 P's начать обучение		product, price, placement, promotion
7 p's начать обучение		people/participants, processes, physical evidence (the appearance of your business)
when a customer pays the same fee each month начать обучение		a monthly flat fee
to sell a group of products as a package начать обучение		to bundle the services
product launch начать обучение		roll-out
a marketing strategy used by businesses to attract customers to a new product or service by offering a lower price during its initial offering. начать обучение		penetration pricing strategy
enchanced features or services that you have to pay more for начать обучение		optional extras
termin używany w marketingu na określenie zestawu kolejnych reakcji klienta wobec produktu начать обучение		model AIDA - attenction, interest, desire, action
strategy by which a firm charges the highest initial price that customers will pay and then lowers it over time. начать обучение		price skimming
the pricing of products that have both a “core product” and a number of “accessory products.” начать обучение		captive product pricing

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